For the Good of Yearbook

For the Good of Yearbook

We spent an hour and a half diverted from our work, but ended the day feeling more energized than ever about doing it. This week, our Jostens marketing team in Minneapolis braved the cooler weather to put on a Costume Pot-Luck extravaganza (unofficial title, but...
Celebrating National Yearbook Week

Celebrating National Yearbook Week

Happy National Yearbook Week! During the week of October 2-6, 2017, don’t forget to follow us on Instagram and Twitter to see our social sweepstakes. Links to our channels are at the bottom of the page. Five Days of Fun Celebrate each day of National Yearbook...
A teacher’s best friend

A teacher’s best friend

Very often, a teacher’s best friend is a contest. It is hard to imagine anything more naturally motivating. Very often students will work hard for a contest when almost nothing else can get them interested. Furthermore, as we look more closely at training our students...
Why coverage is important

Why coverage is important

Not all students are on the football team. Even fewer are in the “popular” crowd. Only one is Homecoming Queen. So why should it feel like the yearbook is all about them? Schools are teeming with interesting students who have unique stories begging to be told. When a...
Every student three times

Every student three times

For a group of students in Greenwood, Ind., the school year begins with roughly 300 pages of white. Of course, they see much more than that. The yearbook editors at Center Grove High School envision the stories that will fill those pages. It all starts with a rather...
Social media magic

Social media magic

The use of social networking sites for adults has jumped nearly tenfold within the past decade and it continues to rise, says Pew Research Center in the Social Media Usage: 2005-2015 report. As journalists, our world has certainly changed since the advent of social...
Reimagining your deadlines

Reimagining your deadlines

Let’s face it — the word deadline has always caused a pulse of panic within the journalism room. In the classroom, and in real life, deadlines are just a matter of fact — and there’s no escaping it. For students, deadline is synonymous with anxiety. So, as educators,...
The Power of Color

The Power of Color

Divided into 12 sections, the classic color wheel can provide inspiration for many color combinations. Utilizing the wheel as a guide, there are several categories of color schemes....
2017 Yearbook Trends

2017 Yearbook Trends

Whether a staff strives to be on the cutting edge or to create a unique book each year, yearbook designers constantly look for the latest graphic design trends. Just as fashion, hair and interior design trends change so do the trends in the graphic design world....
Pinterest inspiration

Pinterest inspiration

How did they come up with all those ideas? I’m asked that question after every yearbook delivery season. The truth is most ideas develop from another idea. Veteran advisers and editors peruse magazines, websites and even junk mail for the latest trends and ideas for...