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Dana Weiss

Yearbook Expert


Yearbooks are Dana’s passion! She was the editor for her high school and college so becoming a Jostens Representative was a nature career path. During her 22 years with Jostens, she has worked with thousands of students and advisers to create amazing books. While theme, design and layouts are all her specialty, she likes to encourage staffs to focus on what matters the most to kids – coverage of all students! She believes that the best part of her job is building relationships with advisers and inspiring students to be great journalists and representatives of their school.



Cell & SMS


I owe my excitement to Dana!

When I decided to take over the yearbook class at Silver Creek six years ago, I was nervous. How was I was going to put together a school annual? It seemed like an overwhelming task. There were pictures to take, stories to write, editing to be done, software to learn… If it wasn’t for Dana, there is no way I would be willing to teach the class. Yearbook is now the bright spot in my teaching career, and I owe this excitement to Dana.

— Joylynn Boardman
Silver Creek High School [CO]


I’m in my 16th year because of Dana

I started working with Dana when I jumped in mid-year and took over as adviser. I swore I would not accept the role the next year. I am going on my sixteenth year and that is completely because of Dana. She encouraged me, rolled up her sleeves and assisted, contacted me regularly, responded quickly, and set up an organized plan to create a fabulous book. Working with Dana has been a joy and she is the sole reason I am doing yearbook today!

— Selene Peck
Thompson Valley High School [CO]


She is invaluable

Dana has been invaluable in every phase of our yearbook process. She is consistently positive, enthusiastic, and wonderful with my students. She brings amazing ideas and creativity to the entire program, from layout ideas and marketing suggestions to photography skills and editing techniques. When we run into issues, I depend on her to support and inspire our class, suggest solutions, and ensure that our book will always be successful.

— Joel Smith
Poudre High School [CO]

Yearbook Pro Tips

Jostens Yearbook Workshops

From theme creation to design principles, a Jostens Yearbook workshop goes well beyond the basics. Our hands-on immersive experiences will teach your yearbook staff how to create and sell something truly amazing.