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Laura Tortarella

Serving the Central New York Area


Laura has been with Jostens since 2002, but her journey with yearbooks started much earlier. She grew up in the business as her father was with Jostens for 40 years. Her love for yearbook and photography started early and has continued to this day.

Laura has extensive training in design, photography and marketing with a degree from St. Bonaventure University. She prides herself on providing superior service and giving her customers the best experience possible.

She enjoys running and spending time outdoors with her husband Luke and her two children Hudson and Harper.



Cell & SMS


Laura has spoiled us!

As a yearbook staff we’ve been spoiled knowing that we have Laura on our support staff, or as my staff refers to her because of her knowledge, “Mrs. Jostens”. She is so accessible whether through email or school visits, not to mention the many times she has helped develop our layouts, and proof pages. Between the reliability of Jostens as a whole, and the amazing support we have received from Laura as our representative, we could not be more pleased.

— Larry Stroh
Jamesville-DeWitt High School [NY]


Laura is a great asset

Throughout my time as the yearbook adviser, Laura has been a great asset and has helped me to produce a finished piece to be proud of time and time again. Laura is always punctual for our meetings and is full of enthusiasm while working with the students in yearbook. Each year her creativity and expertise have helped our students to produce a yearbook that has exceeded our expectations.

— Shannon Kemp
Madison Central School [NY]


Our skill comes from Laura

Laura has been a top notch representative. She has always shown an unbelievable dedication to our program, and she is extremely helpful and professional in every way. She is very responsive and has never taken more than a few hours to get back to us by email or phone. The improvement in the quality of our book, and our skill as advisors is directly related to the customer service provided by Laura, and the rest of the team at Jostens.

— Julie Frear & Kristin Reichert
Cazenovia High School [NY]

Yearbook Pro Tips

Jostens Yearbook Workshops

From theme creation to design principles, a Jostens Yearbook workshop goes well beyond the basics. Our hands-on immersive experiences will teach your yearbook staff how to create and sell something truly amazing.