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Market and sell your book

Get a Book in Every Student’s Hands

Ideas and best practices to enhance your marketing efforts in your school.


Obstacles are part of the journey.

Obstacles are necessary for success because in selling, as in all careers of importance, victory comes only after many struggles and countless defeats.

— Og Mandino, Author


Your personal community of marketing experts

Each school has their own success stories and best practices for getting a book into every student’s hands. Whether marketing campaigns or sell-out successes, these experts sell their yearbook in a whole new way.

Yearbook Pro Tips

Jostens Yearbook Workshops

From theme creation to design principles, a Jostens Yearbook workshop goes well beyond the basics. Our hands-on immersive experiences will teach your yearbook staff how to create and sell something truly amazing.

Share your story

Tell us how you sell

Have you ever sold out of your yearbook or sold more than ever before? Do you have an incredible marketing campaign that your school runs that you’re itching to share with others? Each school has their own style to selling the yearbook and we want to hear from you.

Share with us how you sell your yearbook, from advertisement to sell-out sweepstakes. We’d love to share your words of wisdom with other advisers.