Get a Book in Every Student’s Hands
Ideas and best practices to enhance your marketing efforts in your school.
Obstacles are part of the journey.
Obstacles are necessary for success because in selling, as in all careers of importance, victory comes only after many struggles and countless defeats.
— Og Mandino, Author
ARTICLES FROM OUR EXPERTS
Your personal community of marketing experts
Each school has their own success stories and best practices for getting a book into every student’s hands. Whether marketing campaigns or sell-out successes, these experts sell their yearbook in a whole new way.
Seasoned yearbook adviser Kristen Scott shares her strategies for a great start.read more
Volunteering as a group is an effective team builder. But it can also propel the yearbook’s purpose in the school.read more
Meaningful social campaigns can help drive awareness of the yearbook. Learn how to share your unique theme or message through social media.read more
Yearbook Pro Tips
Jostens Yearbook Workshops
From theme creation to design principles, a Jostens Yearbook workshop goes well beyond the basics. Our hands-on immersive experiences will teach your yearbook staff how to create and sell something truly amazing.
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Jostens Yearbook Love Newsletter is your digital connection to the latest on-point content concerning all things yearbook and journalism. Sign up today!
Share your story
Tell us how you sell
Have you ever sold out of your yearbook or sold more than ever before? Do you have an incredible marketing campaign that your school runs that you’re itching to share with others? Each school has their own style to selling the yearbook and we want to hear from you.
Share with us how you sell your yearbook, from advertisement to sell-out sweepstakes. We’d love to share your words of wisdom with other advisers.